Our philosophy
OUR TRADE PHILOSOPHY
Right from the craftsmen to our sales point, stringent internal quality control procedures were adopted to identify the very best practices, and enforced to confirm unmatched and unbiased perfection.
Deep frozen in our moral beliefs and core principles, we never waver from our guarantee of purity and superior quality. Rathna propagates legitimate sales and strictly implement the ethical trade practice like I.T. PAN Card mandatory, not only because we tend to believe the law but also conjointly believe in the spirit that the law was created in.
We foster employee engagement, their access to skills and development whilst securing quality outcomes is the foremost provision in customer service. Administration upgrades, correspondences and a structure for staff commitment are crucial segments in guaranteeing our employee prosperity.
Our Design
Philosophy
Our style captures the wonder and essence of every special occasion of our patrons. We aim to be an integral part of your journey. As a numero uno Jeweller, we tend to perceive the jewellery cravings of each regional bride which has remained as our motivation behind making special wedding collections cater to every community.
Masterfully blurring the road between science and art, we tend to produce fantastically crafted works that became well-liked by native populace. Handcrafting gold and diamond jewellery of unmatched style, artistically intentional, meticulously dropped at life, superfluous craftsmanship and trend to suit our patrons.
We believe our designs are our expression of values and intrinsically master crafting to capture the WOW factor in you.
Our PRODUCT
Philosophy
In Rathna, our craftsmen manage to revive the traditional techniques and place them within the context of contemporary, luxury and modern styles. We incline to associate ancient and modern jewellery styles in Gold, Diamond and Silver. A dedicated team of Designers, Master Pattern-Makers, Gold / Silversmiths, Sculptors, Engravers and Setters earned their talent with their love for profession. Carving precious metal is not a labourers work rather it’s a work of art and love. Our experts care and enthusiasm brings about a stylish flawlessness.
The product of Rathna Jewellers are handcrafted by our team of skillful master craftsmen through dedicated meticulous processes and subjected to the unbiased supreme levels of scrutiny. Our artifacts manifest our quality and commitment that comes from passion, care, attention to detail, experience and devotion.
We don’t see the world as it is. We see the world as we believe it to be. Our perception is a product of our belief and not our rational thinking. The product of our imagination is the sum of all of our strengths. It takes a touch of genius and a lot of enthusiasm to deliver our product. Our incredible product isn’t only an assortment of features; it’s a manner by which everything cooperates.
Words such as beautiful, vintage-inspired, splendid, magnificent, shimmering, whimsical, fashion-forward, or expensive-looking don’t do justification for our product descriptions; they are just inspired to tickle the emotions of our patrons.
INFINITY DIAMOND JEWELLERY
When it is mined, it is changed by a remarkable mix of present day innovation, outstanding craftsmanship and structure greatness into one of a kind adornments creation that will catch your heart. Most splendid and breath-taking our in house brand “INFINITY DIAMOND JEWELLERY” close to create statement items that commemorate eternal love and ever lasting relationships.
Infinity, as we hear this word our brain instantaneously thinks of something very big and enormous which we can’t visualize. And indeed, infinity is limitless (अनंत). Mathematically, it is represented by the symbol ‘ꝏ’, sometimes called as a lemniscate.
ॐ पूर्णमदः पूर्णमिदं पूर्णात् पूर्णमुदच्यते ।
पूर्णस्य पूर्णमादाय पूर्णमेवावशिष्यते ॥
Om pūrṇamadaḥ pūrṇamidaṃ pūrṇāt pūrṇamudacyate
pūrṇasya pūrṇamādāya pūrṇamevāvaśiṣyate
Om, That is Full, This also is Full, from this Fullness comes that Fullness,
Taking Fullness from Fullness, Fullness Indeed Remains.
From infinity is born infinity.
When infinity is taken out of infinity,
only infinity is left over.
-“Inifinity” in Ishavasya Upanishad ( which is part of Shukla Yajur Veda )
No two diamonds are alike and just like you; each diamond has its own distinct characteristics. These characteristics translate into a remarkable design language that cannot always be understood, but can be felt by the one who falls in love with it.
To maintain the unique quality of diamonds we tend to implement intensive quality checks and ethical supply chain from legendary, trusty and authorized/certified suppliers. Every bit of diamond jewellery is a labour of our pure affection that stands testament to the wonder of the one who wears it. It’s a Pure Bliss.
Unlike the mass-produced brands distributed through chain stores, Infinity Diamond Jewellery considers far more than the aesthetic brilliance and lustre of the diamond. As an independent jeweller, our collection is completely unique to the Infinity brand, giving us full creative freedom over the look and feel of our range. If our team is not 100% satisfied with the design’s wearability and durability, we invest more time into refining the proportion, revamping the design until the ideal extents are accomplished and the design can finally be launched in store.